50 Year History of Oregon Wine

Kudos to Katherine Cole (again)! Even if you don’t need to brush up on the history of Oregon Wine, this Oregonian special article is a great and concise review hitting most high points over the last 50 years: http://topics.oregonlive.com/tag/history/index.html

I found it particularly heartwarming having just seen many of the luminaries Katherine mentions in the article at Salud! this weekend. The pioneers and leaders  in Oregon Wine have a history of taking care of each other and the environment.

Part of the evenings entertainment at the Salud! event was a special video production highlighting the importance of the program. Paraphrasing a quote from a vineyard worker regarding the impact of healthcare for seasonal vineyard workers as provided by the Salud! program: ‘The Salud! program takes care of me and my family; we take special care of the vines’. Nice!

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Economic Impact of Wine – Oregonian Article

Hard to believe direct/indirect wine related revenues almost doubled in 5 years. Profitability for small producers certainly hasn’t. What am I missing here? I think percent of total increases due to Direct to C0nsumer is understandable. Byron Dooley’s comments about his strategy and results are a testament. I’m sure we’ll be hearing more about this from all wine corners in Oregon. Here’s the article:

http://www.oregonlive.com/business/index.ssf/2011/07/oregon_wine_industry_nearly_do.html

OWB’s new consumer focus

How refreshing to see new management identifying the importance of ‘Winery to Consumer’ sales. Thank you to The Oregonian for publishing this story on 5/15/2011. In addition to Jeannette Morgan, Oregon Wine Board just hired Charles Humble, the new Director of Marketing and Communications. I was at a recent TRMN meeting at Kelty Estate B&B in Lafayette. Charles had a chance to introduce himself after three days on the job. He discussed the importance of small producers in the Oregon wine industry, and the renewed marketing focus at OWB going forward. I talked to Charles afterward and he said “I’ve died and gone to heaven. Working is one thing, but working in an area where you have great passion is another”. We’re looking forward to great things from both Jeanette and Charles. Here’s the article: http://www.oregonlive.com/wine/index.ssf/2011/05/tech_industry_veteran_jeanette.html