Carl writes wine industry articles for his website and has been published by Wine Business Monthly, Vineyard & Winery Management Magazine, The Grapevine Magazine, Wine Industry Network, Oregon Wine Press, and Winetraveler Magazine. He has a monthly Wine Writer Interview Series on Wine Industry Advisor. Read his interviews on Brand Strategies, Choosing a PR Agency in Wine Industry Network, and Tips for Competing in Howard Hewitt’s Grape Sense.
Interview by Carl Giavanti, with Rusty Gaffney aka Prince of Pinot Sampling your wines is
Almost anyone can make a great first impression Andy Blue of Tasting Panel Magazine, in
The Ultimate Question. The Ultimate Answer? Engaging in social media is like having your own
Guest article by Neal D. Hulkower The North, South, East and West of Oregon Chardonnay
The Ultimate Question. The Ultimate Answer? The only question more difficult than this one for
Continuous Improvement – preparing for the competitive storm By Carl Giavanti and Aron Brajtman, CPA
It’s also a Wine Marketing Strategy Note: This article originally appeared in Vineyard & Winery
What do Writers really need and want? Q&A Interview with Jim Gullo This is the
What do Writers really need and want? Q&A Interview with Jim Gullo In this two-part
The persistence and benefits of Email Marketing are critical to your winery DTC success.
Leveraging all three types of content is critical for small producers Let’s face it; brand
Where have all the Wine Writers gone? I recently bumped into Karen MacNeil at the
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