Turning Wine into Publicity
Carl writes wine industry articles for his website and has been published by Wine Business Monthly, Vineyard & Winery Management Magazine, The Grapevine Magazine, Wine Industry Network, Oregon Wine Press, and Winetraveler Magazine. He has a monthly Wine Writer Interview Series on Wine Industry Advisor. Read his interviews on Brand Strategies, Choosing a PR Agency in Wine Industry Network, and Tips for Competing in Howard Hewitt’s Grape Sense.
Interview by Carl Giavanti, with Rusty Gaffney aka Prince of Pinot Sampling your wines is
Leveraging all three types of content is critical for small producers Let’s face it; brand